adidas Originals just announced the miadidas Ultra Boost Rainbow Heel Collection. This marks the second time you will be able to customize the Ultra Boost.
The highlight of the customized adidas Ultra Boost would be the Rainbow graphic on the heel, however you can do more. You can add shades of White, Grey, Black, Red, Orange, Yellow, Teal and Blue to the uppers, outsole, tongue and laces.
The miadidas customization of the adidas Ultra Boost with a Rainbow Heel will be available exclusively at the adidas NYC Flagship store located on 5th Ave. They will be available tomorrow, March 25th. Retail price will be $220.
The good part is that you can buy a voucher before you visit. For those interested, click here. You will need to bring in your voucher. Although the amount of pairs available is unknown, more then likely this will be a limited launch.